The order
A speculative university brief to turn e-waste into a jewellery brand for the modern Muslim woman. Fiha Khair, meaning “there’s goodness within it”, brings faith and fashion into the same conversation.
My part in the kitchen
Brand designer, packaging designer & photographer
The recipe
A playful visual world of expressive Arabic lettering, unexpected colour, considered packaging, and warm, friendship-led photography. An identity that celebrates the women wearing it as much as the jewellery itself.
The finished serving.
